Interested in becoming a Pearl Business?
Good for business, good for the environment
Adopting a culture of sustainability
Become a better steward of our waterways and natural resources
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Pearl Businesses
Finding the double bottom line - Good for business, good for the environment
Business People

Make your business more sustainable by becoming a Pearl Business!


Local businesses are fundamental to the vitality of our beautiful city and can have a lasting impact on our local waterways. Whether your business manufactures goods, sells as a retail establishment, or provides important services to our neighbors, it impacts the health and well-being of our community. More and more residents of Virginia Beach are becoming conscious of where their money goes and how it is spent. With the many options available, consumers are seeking out businesses that reflect their values of sustainability, social awareness and environmental responsibility.

While residents, schools and faith-based communities have each started moving towards greener practices through the Pearl Homes, Pearl Schools and Pearl Faith Community programs, Lynnhaven River NOW recognizes that active engagement of the private sector is essential to truly move towards a sustainable Virginia Beach and cleaner waters. Businesses within our city are already changing how they work. Some are increasing their energy efficiency, using resources more strategically, reducing waste and pollution, and becoming more sustainable.

The businesses listed below are taking the lead in adopting a culture of sustainability and becoming better stewards of our waterways. They have been certified by Lynnhaven River NOW as Pearl Businesses and are recognized for their efforts to restore our waterways and sustain the natural beauty found throughout our city. Please use the links below to learn more about each business.


These businesses have worked hard to achieve a Pearl Business Recognition! Put these waterway-friendly businesses to work for you:

Pearl Businesses

1701- Virginia Beach Coworking Space

ABC Contracting 

American Figure Milling 

Cavalier Golf and Yacht Club

Chesapeake Bay Distillery 

Croc’s 19th Street Bistro

Doc Taylor’s 

Dough Boys Pizza 

Edgar Cayce’s A.R.E.

Eco Maniac Company


Fathom Coffee

First Landing Financial 

Flint Marine Construction    

Great Outdoor Provision Company at Hilltop East


Long and Foster Real Estate | Coastal Properties

L.L. Bean at Lynnhaven Mall

Matt Abbott State Farms Insurance


The Nature Bus

The Pink Dinghy

Pender & Coward, P.C.

Pierre Granger State Farm 

Port & Starboard llc 


The Pearl at Marina Shores

The Runnymede Corporation

Three Ships Coffee Roasters

Tidewater Staffing Inc.

Virginia Beach Surf and Rescue Museum


Westminster Canterbury Chesapeake Bay

Wetland Studies and Solutions, Inc | Kerr Environmental Services Corp.

Wild Works of Whimsy



Adopting a culture of sustainability within your organization can improve your work environment, guide purchasing decisions and expand your bottom line. With the natural beauty found throughout our city, your customers and employees will value the steps your business takes to become a better steward of our waterways and natural resources.

Please visit our Pearl Business Program application to complete your application. Your business is considered an applicant once the application has been completed and the payment has been received. Our Pearl Business Coordinator will be in touch with you soon to help you get started. For more information, contact Stacey Shiflet, Pearl Business Coordinator,

Pearl Business Application Fee



Watch this video to learn more about the Pearl Faith and Pearl Business Programs!

Provided by The Meridian Group


PEARL HOMES are places where people care about our environment and want to do what they can to help protect our resources.

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Lynnhaven River NOW recognizes schools providing outstanding environmental education as a Pearl School.

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PEARL BUSINESSES are essential to truly move towards a more sustainable Virginia Beach and cleaner waters.

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We all want to do our part to restore the health of all of our sacred waterways and protect them for future generations to enjoy.

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SUSTAINABLE YARDS PROGRAM: Let us help you “green” your Lynnhaven watershed home. This unique program provides specific stormwater management practices to your yard at a significantly reduced cost to you.

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