What Is the W.I.L.D. Zero-Waste Challenge?
The W.I.L.D. Challenge (which stands for Walk Intentionally, Live Differently) is a free, app-based event hosted on the JouleBug platform, where participants complete and log eco-friendly actions that reduce their environmental footprint.
With over 140 actions to choose from—ranging from meal prepping and composting to choosing reusable products and conserving water—there’s something for everyone. Each action you log earns points, tracks your positive impact, and moves your team closer to the top of the leaderboard.
Why It Matters
Every decision we make—what we eat, how we travel, how we shop—has an environmental impact. The W.I.L.D. Challenge helps bring awareness to those choices while offering simple, actionable steps that add up to significant change.
By participating, you’re not only building long-lasting habits—you’re also:
- Reducing your contribution to landfills and pollution
- Helping conserve energy and clean water
- Supporting ecosystems and wildlife
- Inspiring others in your community to make greener choices
How to Get Involved
Joining is easy!
- Download the JouleBug app (free on iOS and Android)
- Create your account and enter access code: WILD2025 (if prompted)
- Customize your profile and allow notifications
- Join the W.I.L.D. Zero-Waste Challenge
- Find and join Lynnhaven River Now’s team (or create one!)
- Start logging your actions and tracking your impact!
